Our vision for the future is based on the idea that transforming financial lives starts by giving our people the freedom to transform their own. We have a flexible work environment, and fluid career paths. We not only encourage but celebrate internal mobility. We also recognize the importance of purpose, well-being, and work-life balance. Within Empower and our communities, we work hard to create a welcoming and inclusive environment, and our associates dedicate thousands of hours to volunteering for causes that matter most to them.

Chart your own path and grow your career while helping more customers achieve financial freedom. Empower Yourself.

***Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.***

The Director, Data Analytics will report to the VP Performance & Insights and will shape key performance reporting, deep analysis, and insights focused on driving participant engagement and activation across Workplace Solutions. This role will partner closely with Advisory and Business Development to detect trends, identify opportunities, and deliver actionable insights to senior leaders to support informed, data-driven decisions that drive the business. 

What you will do: 

• This leader will move the organization beyond reporting toward forward-looking performance intelligence - highlighting emerging trends, unlocking growth opportunities, and proactively identifying risks. 

• Establish clear KPIs and performance frameworks that align advisory, marketing, and product around shared outcomes.  

• Uncover insights about product and clients through cohort analysis, funnel analysis, and user segmentation. 

•  Analyze marketing and customer acquisition data and deliver data-centric insights and solutions. 

• Translate analysis into actionable results that guide strategy and day-to-day decision-making. 

• Develop standardized dashboards and ad hoc reports to inform business decisions, with an emphasis on automation and scalability. 

• Design and analyze A/B tests to improve KPIs. 

• Use quantitative analysis and data visualization to communicate insights and recommendations to leadership. 

• Partner with Data Engineering to improve data tracking and quality and support data warehouse improvements. 

• Train, coach, and hire a growing team of analysts. 

What you will bring:

• Bachelor’s or Master’s degree in Business, Marketing, Statistics, Mathematics, or a related quantitative field. 

• 6 to 12 years of business-focused reporting and analysis experience. 

• 5+ years of experience managing and growing a team of analysts. 

• Marketing analytics experience, including knowledge of online and offline channels, terminology, and marketing platforms. 

• Experience working with Sales, Service, and Business Development. 

• Proven ability to identify opportunities, optimize performance, and drive change across stages of the customer journey. 

• Strong SQL and Excel skills. 

• Experience developing and maintaining reports in Tableau or another data visualization tool. 

• Experience analyzing A/B and multivariate results for campaign and engagement performance. 

• Strong analytical, organizational, interpersonal, and communication skills, including the ability to present to technical and non-technical audiences. 

• Ability to work efficiently with minimal supervision and stay current on industry analytical trends. 

What will set you apart: 

• Working knowledge of R, Python, or another scripting language. 

• Experience with tracking and analytics tools such as Salesforce, Tableau, and Optimizely. 

• Comfort with large data sets and interest in building data models for consumer behavior and business metrics. 

This job description is not intended to be an exhaustive list of all duties, responsibilities and qualifications of the job.  The employer has the right to revise this job description at any time.   You will be evaluated in part based on your performance of the responsibilities and/or tasks listed in this job description.   You may be required perform other duties that are not included on this job description.  The job description is not a contract for employment, and either you or the employer may terminate employment at any time, for any reason. 

What we offer you

We offer an array of diverse and inclusive benefits regardless of where you are in your career. We believe that providing our employees with the means to lead healthy balanced lives results in the best possible work performance.

• Medical, dental, vision and life insurance
• Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
• Tuition reimbursement up to $5,250/year
• Business-casual environment that includes the option to wear jeans
• Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
• Paid volunteer time — 16 hours per calendar year
• Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
• Business Resource Groups (BRGs) –  BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.

Base Salary Range

The salary range above shows the typical minimum to maximum base salary range for this position in the location listed. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation offered may vary from posted hiring range based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

Equal opportunity employer •  Drug-free workplace

We are an equal opportunity employer with a commitment to diversity.  All individuals, regardless of personal characteristics, are encouraged to apply.  All qualified applicants will receive consideration for employment without regard to age (40 and over), race, color, national origin, ancestry, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, religion, physical or mental disability, military or veteran status, genetic information, or any other status protected by applicable state or local law. 

***For remote and hybrid positions you will be required to provide reliable high-speed internet with a wired connection as well as a place in your home to work with limited disruption. You must have reliable connectivity from an internet service provider that is fiber, cable or DSL internet. Other necessary computer equipment, will be provided. You may be required to work in the office if you do not have an adequate home work environment and the required internet connection.***

Job Posting End Date at 12:01 am on: