Our vision for the future is based on the idea that transforming financial lives starts by giving our people the freedom to transform their own. We have a flexible work environment, and fluid career paths. We not only encourage but celebrate internal mobility. We also recognize the importance of purpose, well-being, and work-life balance. Within Empower and our communities, we work hard to create a welcoming and inclusive environment, and our associates dedicate thousands of hours to volunteering for causes that matter most to them.

Chart your own path and grow your career while helping more customers achieve financial freedom. Empower Yourself.

As a Senior Social Media Community Manager, you will lead Empower’s community management efforts as part of our in-house social media team. You'll lead social platforms management, develop and execute strategies to foster audience growth, and elevate our brand reputation through messaging aligned with our mission, business objectives and audience needs.

What you will do:

• Lead management of the Empower brand and select senior executive social media channels, including but not limited to LinkedIn, Facebook, Instagram, YouTube, TikTok and X
• Create, curate and schedule posts as part of maintaining a consistent social media calendar, ensuring messaging is aligned to strategy, fit-for-platform and engaging
• Partner with in-house and external teams to conceptualize, create and deploy shareable, social-first campaigns for various social media channels
• Foster a positive and engaged community by managing and responding to customer inquiries, comments, and messages across social platforms in a timely and professional manner
• Bring Empower’s brand voice to life across all social media platforms, ensuring brand consistency and authenticity
• Utilize social analytics tools to monitor and analyze brand mentions, customer feedback and campaign performance, providing regular reports and insights to key stakeholders that inform future strategies
• Support crisis and reputation management on social platforms, ensuring timely, appropriate, and tactful responses to issues that arise
• Collaborate with internal teams including marketing, HR, legal & compliance, customer service, and business lines to integrate social media initiatives into broader organic and paid campaigns
• Stay updated on industry and platform trends, innovation, best practices and emerging platforms to continually enhance brand growth and engagement strategies

What you will bring:

• 5+ years of experience in developing and leading social media strategies and community management, preferably at large organizations or agencies
• Expertise in managing social media platforms, including but not limited to Facebook, Instagram, LinkedIn, X, YouTube and TikTok
• Proficient in using social media management tools and native features to publish posts, monitor analytics, track trends, and manage engagement
• Adept at interpreting social media metrics and analytics to optimize our social content and engagement strategies
• Strong written and verbal communication skills, with the ability to craft clear, concise, and compelling messaging for multiple audiences
• Bachelor’s degree in Marketing, Communications, or a related field

What will set you apart:

• Excellent analytical and problem-solving abilities, including ability to express and advocate opinions and ideas and influence others
• Strong organizational skills with the ability to prioritize and manage multiple projects, meet deadlines, and execute tasks in a high-pressure environment

***Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.***

What we offer you

We offer an array of diverse and inclusive benefits regardless of where you are in your career. We believe that providing our employees with the means to lead healthy balanced lives results in the best possible work performance.

• Medical, dental, vision and life insurance
• Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
• Tuition reimbursement up to $5,250/year
• Business-casual environment that includes the option to wear jeans
• Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
• Paid volunteer time — 16 hours per calendar year
• Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
• Business Resource Groups (BRGs) - internal networks that rally around common interest, experiences and identities such as race, ethnicity, gender, ability, military status and sexual orientation. BRGs play a vital role in educating and engaging our people and advancing our business priorities.

Base Salary Range

The salary range above shows the typical minimum to maximum base salary range for this position in the location listed. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation offered may vary from posted hiring range based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

Equal opportunity employer •  Drug-free workplace

We are an equal opportunity employer with a commitment to diversity.  All individuals, regardless of personal characteristics, are encouraged to apply.  All qualified applicants will receive consideration for employment without regard to age (40 and over), race, color, national origin, ancestry, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, religion, physical or mental disability, military or veteran status, genetic information, or any other status protected by applicable state or local law. 

***For remote and hybrid positions you will be required to provide reliable high-speed internet with a wired connection as well as a place in your home to work with limited disruption. You must have reliable connectivity from an internet service provider that is fiber, cable or DSL internet. Other necessary computer equipment, will be provided. You may be required to work in the office if you do not have an adequate home work environment and the required internet connection.***

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